Breaking down barriers to trade...

At baggl we recognise that there’s a huge gap between small businesses and much larger organisations when it comes to corporate trade.
That’s why we created a B2B marketplace, where big can meet small and vice versa, negotiating and trading directly with one another, in a safe, secure and transparent environment.

Leadership team

baggl’s leadership team has a huge amount of experience when it comes to helping businesses, covering a variety of disciplines such as design, marketing, advertising, mobile and web applications/technology, FinTech, MarTech, finance and operations.
Our experience ranges from start-ups and SMEs to global corporations, and across a number of industries too, therefore we understand the challenges that businesses face, irrespective of their size.
Paul Grundy – CEO

Paul founded baggl in 2019 to help bridge the gap between SMEs, freelances and the world of corporate barter. He has over 15 years commercial, operations and management experience gained across investment banking at JPMorgan and Morgan Stanley, and digital media and disruptive tech at a number of SMEs and start-ups.

Adam Gilsenan – CCO

Adam has over 20yrs experience in digital and traditional media, with a strong focus on trading and barter. Prior to joining the founding team at baggl he was CIO at Future Plc, head of trading at DMGT and head of sales at the Independent.

Stephen Condon – COO

Stephen has worked within the financial markets for over 20 years, across risk, compliance and operations for a number of global institutions such as Natwest Markets, Nationwide and RBS. In addition to this he also spent 6 years managing structured products at the FSA (now FCA and PRA), and brings a wealth of regulatory and compliance related experience to the team.

Rowly Bourne – NED

Rowly Bourne is currently the head of Venture Capital and Private Equity partnerships at Facebook. Previously he founded Adtech start-up Rezonence which was acquired by YouGov in 2021. Prior to this he worked M&A at Citi Bank and EY for tech and media clients such as Autonomy, Blinkx and Pearson.

David Pattison – Chairman

David is the founding 'P' and ex-global CEO of PHD Media, an international media buying agency with over 100 offices worldwide and 6,000+ personnel. He then went on to become the CEO of i-Level media, where he led a successful exit to ECI for £45m. David is a seasoned angel investor, mentor and currently holds a number of chairmanships.


Our mission

Help all of our members…

1. Find new customers

2. Boost sales

3. Reduce cash expenditure

4. Improve trading efficiency

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